Project Overview
Louisiana Brand Hot Sauce is one of the main sponsors for the Cycle Zydeco (Louisiana's Cajun & Creole Cycling Festival). Included was a full page print ad in their branded program guide that will be distributed to each rider and participant. The client wanted something more than just a normal recipe related ad.
The Ask
To create a memorable and recognizable print piece that referenced the Cycling Festival.
Creative Direction - Chris Davis
Art Direction - Josh Fein
Copywriting - Chris Davis
